The [[Caulfield, Mike - 2015 - The Garden and the Stream - a Technopastoral|Stream]] refers to the constant flow of posts, updates, and notifications inundating us online. It’s the *flow* of information moving past us. We aren’t completely passive there, but our interactions in the Stream add to its strength. With the introduction of LLMs: >**We are about to drown in a sea of pedestrian takes.** > >Marketers, influencers, and growth hackers will set up [OpenAI → Zapier](https://zapier.com/apps/openai/integrations) pipelines that auto-publish a relentless and impossibly banal stream of LinkedIn # MotivationMonday posts, “engaging” tweet 🧵 threads, Facebook outrage monologues, and corporate blog posts... [[Appleton, Maggie - The Expanding Dark Forest and Generative AI|Maggie Appleton]] In other words, less-than-stellar actors will be using artificial intelligence to create subpar content at a speed we’ve never seen. Our Stream of information is going to be taken over by automated, optimized, shitty content that no thought, effort, or insight was put into. Tired of seeing the Tweet thread that “success is a good idea + effort + ??? = profit” over and over? Well, now “““gurus””” can post different variations of it every day without ever even opening their apps. I think this matches well with [[Broderick, Ryan|Ryan Broderick]]‘s [[Broderick, Ryan. 'Rinse, wash, like and subscribe, repeat'. Garbage Day, 2023.01.25|sentiment]] that AI won’t just [[{2.3a1} enshittification|enshittify]] the Stream, but will eventually enshittify *us*.