- [[Broderick, Ryan]] [[Broderick, Ryan - 2024 - The never-ending doom spiral is back|argues]] that content subscriptions fall into three different models:
- Binge, where a customer subscribes because more content is offered behind a paywall;
- Access, where a customer subscribes because of how quickly new information is shared, or because the information is different from what you see anywhere else; and
- Parasocial, where a customer subscribes because they want to support or be closer to a particular person.
- He explains that these models are all *different*, but have a lot of overlap, and the best media companies find a way to make all three work together.
- I want to find a thread between this and [[digital rights management]] practices — or, more accurately, the subscription-ification of everything…
- These models make sense to me — we’re willing to pay regularly for content, fast or new information, or proximity to a person.
- Compare that to -as-a-service stuff… Does everything need to be an ongoing service? I think we typically pay for, e.g, SaaS stuff because of convenience, but like… idk, there’s something here.
- Also want to keep this in mind from a business perspective. I’m interested in starting a paid newsletter, but have felt like the “more stuff” piece falls flat for me (using an exclusively “binge” model)…
- Want to revisit this later!